Calculate Your Direct Mail ROI

Direct mail can not only do wonders for your targets' awareness of your brand, but also alert existing consumers to new opportunities with a brand they already love.

As with any marketing plan, it’s important to calculate if the financial expenditure is in fact gaining the necessary business to consider it "a good investment." Tracking responses and costs for a certain campaign is a great first step to evaluating your ROI.

The information provided by these calculators is intended for illustrative purposes only and is not intended to purport actual user-defined parameters. The default figures shown are hypothetical and may not be applicable to your individual situation. Be sure to consult a financial professional prior to relying on the results.